Forecast Trends Like a Futurist

Thank you so much for this enriching course . As I continue my journey to become a trend analyst, I found the content and structure of the program incredibly valuable. It not only deepened my understanding of trend forecasting but also provided me with practical tools that I’m certain will be extremely useful in organizing and structuring my work going forward. The clarity of the lessons, the support from the community, and the thoughtful approach to each topic made the experience truly inspiring. I especially appreciated how the course encourages both strategic thinking and creative exploration — a perfect balance for anyone stepping into this field. Thank you again for the guidance and inspiration!

Having been a designer and now pursuing a MSc in Sustainability, the Trend Atelier school and founder Geraldine Wharry's work resonates deeply. As a result of completing the forecasting course, I secured several freelance forecasting jobs.

Geraldine taught me that to be a forecaster and detect the future, not only you must work on your skills to recognise patterns through society and disciplines but simultaneously you should keep thinking how those changes, that are occurring before your eyes, will impact the future. Geraldine was an inspiring teacher, futurist and even more as a person.

I just wanted to say I've loved the course - everything about it! I have gained some great insight, direction and confidence from listening to your experience. I have decided to re-engage with design more sustainability and authentically and this course has given me such a wealth of research to explore and take with me. Thank you for all our help.

Thank you Geraldine for sharing all this amazing content. I've been studying Trend Research for years now, and I'm always looking for more experts to learn from. There is just so much to discover! Thanks again!

This was a great course with an awesome instructor! The course helped me understand how to combine my intuition with data to form a comprehensive trend report. When I started the course, I did NOT know the theory behind trend forecasting. You, the course, gave a clear understanding of the theory behind trend forecasting and its importance. It was inspirational and very resourceful. I would love to make the whole course into a hardcover so I can have it at all times. Thank you so much!

This course addresses and delivers against all of my expectations. I'm very interested in the impact of trends on health and wellness and how the future of science-led innovation, and technology will deliver innovation and insights in new and exciting ways - add design/system thinking, the creative industry and the solutions are exponential. This course is amazing and has already provided some break-through thinking. Thank you Geraldine and I look forward to learning more and applying what I'm learning in new ways.

I am super excited to be part of the course. There has been so much valuable information already. For me, the thought of "collective fiction will shape society" is def an epiphany and while it is quite obvious, I've never really put it into context until now. Another thing is the possibility for trend forecasting to help shape a more sustainable mindset, so we can finally leave the crazy "24 collections a year madness" behind. It is time for a change!

"The course is amazing, so much information to digest, so much inspiration and also it is so generous of you to share all the templates and know hows you have gained over the years!"

My career has been focused in apparel design so it was interesting to take this course to understand the adjacencies of careers focused on trend forecasting. It will help me be a better design today and might lead to a future career path down the road.

First I want to thank you for this course, it's been very enrich for me. Me, as a person who is between strategist for agencies and trends research have difficult in how to describe my abilities or to put a name in what I do, but when I have to choose I always go for Trends Researcher because I feel is more humble and more honest with what I want for my future.

This course has been amazing, it has given me insight and advice in how to get into trend forecasting and the steps needed to take. In my new job role (in a non fashion industry), I will be working in the Market Intelligence where it's not just numbers on a spreadsheet but seeking out key messages from Macroeconomic data and Market data, which will build on the research and analyst skills I already have. But as I have a great passion for fashion trends I can't wait to start putting the methodology of HUNT-GATHER-IDENTIFY into practice. Researching about trend molecules and cross triangulation to what we need in general like humility and being open to change is inspiring.

Geraldine's guide to trend forecasting is comprehensive and straight forward. Furthermore she uses clear examples so you can better understand the theory. The graphics are outstanding and the structure is intuitively organized. I think it is the perfect tool for someone starting out in the forecasting field. I couldn't recommend it more.

I am thoroughly enjoying your course and am excited to start putting what I have learned in to practice. Your course has given me great insight and has made me even more hungry to pursue a job in Trend forecasting.

The whole course has been amazing. I was really impressed by the humility advice. I think it's important no matter where you work. I feel I made a lot of progress by knowing more about what a forecaster do and how he does it. I'm a journalist, now working on the business side of fashion, and I hope this experience will help me to built a stronger career profile. I will start your other class soon. Thanks a lot!"